Patterns that do more than look pretty Whether you’re working with wallpaper, wrapping paper, textiles, or surface decor, one thing holds it all together: artwork that’s built to repeat. That’s where step and repeat patterns for product design come in. At Wild Apple, we design with the entire product line in mind. That means our […]

Even when budgets shrink, people still buy art. They still hang framed pieces in entryways, gift notebooks with beautiful covers, and choose the tea towel with strawberries instead of the plain one. In fact, during uncertain economic times, the emotional value of art often becomes more important than ever. In the business of art licensing, […]

A little flavor, a lot of style Strawberries. Aperol Spritz. Sardines in a vintage tin. If that sounds like a dream snack board, you’re not wrong. But it’s also one of the most unexpected art licensing trends of the year. From wall decor to kitchen textiles, food-inspired art is showing up everywhere right now, and […]

The art licensing industry used to move at a seasonal pace, but now it runs on retail time. As consumer behavior shifts and retail timelines compress, art licensors are being asked to do more, deliver faster, and flex further than ever before. The art licensing industry is no longer just about offering beautiful work. It’s […]

  In a market where design matters more than ever, cohesive collections win. Whether you are creating a dinnerware line, a bath assortment, or a coordinated range of wall decor, consumers and retailers alike respond to products that tell a clear visual story. And what often makes that possible is licensed art. At Wild Apple, […]

Maximalism is back, but this time it is smarter, more curated, and full of personality. 2026 is shaping up to be the year homes get layered, expressive, and unapologetically full of color, pattern, and texture. Minimalist restraint? Not so much. Homeowners and designers alike are leaning into rooms that feel rich and lived-in, telling stories […]

2026 is anything but safe. Interiors are leaning into mood, story, and the kind of personal touch that makes a space feel fully considered. It’s less about perfection and more about personality. The textures are rich, the silhouettes unexpected, and art plays a starring role in pulling it all together. At Wild Apple, we follow […]

Move over, indigo, there’s a new blue in town, and it’s a breath of fresh, cloudless air. Sky Blue is having a major art licensing main character moment, and if you’re not already obsessed, give it a minute. You’ve probably seen it floating through your feed. Draped on runways. Popping up in your favorite home […]

One of the questions we get asked the most is: “How do you decide which trends to focus on?” The answer? It’s part instinct, part research, and part experience, but mostly, it’s about knowing what works for our customers. There’s no shortage of trend reports, websites, mood boards, or micro-aesthetics swirling across the design world […]